The 18th annual Underground Music Showcase (UMS) returned to South Broadway with a variety of new developments, making this highly-anticipated indie music festival even better. Now owned by Two Parts, a local event company, UMS added an extensive list of indoor venues, like Punch Bowl Social, Blue Ice Lounge and Banded Oak Brewing and several new outdoor stages. The Imagination Stage — sponsored by 303 Magazine — was a feast for all of the senses with surprise events, immersive art, pop-up parties and even a doughnut wall.
The three-day event not only brought live music from 300+ local bands to multiple venues but also provided countless options for food along the outdoor stages. People drank and ate, played games, listened to some incredible live music and turned up in their best festival outfits. Just about every decade was present but the biggest trend was thrift store chic. Below are some of our favorite looks from the festival.
All Photography by Heather Fairchild