Denver Fashion Week may happen on the runway, but this November, the celebration is expanding across the city.
As Denver Fashion Week returns Nov. 7–14, 2026, DFW and 303 Magazine are launching Celebrate Denver Fashion Week, a citywide initiative designed to bring local boutiques, salons, beauty businesses, and their communities into the Fashion Week experience.
The idea is simple: Fashion Week shouldn’t exist only inside the runway venue.
Denver’s boutiques, salons, stylists, beauty professionals, restaurants, and independent retailers are part of what shapes the city’s style year-round. Celebrate Denver Fashion Week is an opportunity to bring those businesses into the week through shopping, beauty, special offers, pop-ups, events, and experiences happening throughout the city.
And for participating businesses, it’s completely free to join.
Taking Denver Fashion Week Beyond the Runway
For eight days this November, Denver Fashion Week will bring together designers, models, stylists, beauty professionals, creatives, and fashion lovers for a week of runway shows and events.
But there’s an entire fashion and beauty community that exists beyond the runway.
With Celebrate Denver Fashion Week, DFW and 303 Magazine want to connect that community with the thousands of people following, attending, and talking about Fashion Week.
How Denver Businesses Can Celebrate
From something as simple as a special promotion to a full Fashion Week event, there are plenty of ways for local businesses to participate.
A boutique might offer a Fashion Week shopping special, host a styling event, or plan a pop-up. A salon could create a DFW beauty experience or offer a special service during the week. A restaurant can offer a special DFW menu. Businesses could organize client events, decorate their spaces for Fashion Week, or simply encourage their customers to get dressed up and experience one of the runway shows.
There is no required format. The goal is for each business to make the celebration its own.
Spreading the Celebration
The Celebrate Denver Fashion Week campaign will be promoted across Denver Fashion Week and 303 Magazine platforms, with audiences directed to the online guide of participating businesses.
The campaign will be featured across Denver Fashion Week-related newsletters, as well as in two 303 Magazine newsletters, reaching approximately 150,000 subscribers.
303 Magazine will also highlight the campaign editorially, helping readers discover participating fashion and beauty businesses and the experiences they’re creating throughout the week.
The celebration will continue on social media through both Denver Fashion Week and 303 Magazine, while participating businesses will receive a social media template to help spread the campaign through their own communities.
And the campaign won’t only live online.
Approximately 10,000 copies of the official Denver Fashion Week printed program will be distributed before and during Fashion Week. The program will promote Celebrate Denver Fashion Week and include a QR code directing attendees to the online guide featuring participating businesses.
The idea is to create one connected campaign: DFW and 303 spread the word, participating businesses activate within their own communities, and Fashion Week audiences have a new way to discover and support local fashion and beauty businesses.
It’s Free to Join
Perhaps the most important part of the initiative: There is no cost for qualifying businesses to participate in Celebrate Denver Fashion Week.
The campaign is designed to bring Denver’s fashion and beauty community together while allowing local businesses to connect with Denver Fashion Week attendees, their clients, and the broader 303 Magazine audience.
What matters is creating a Fashion Week that extends beyond the runway and into the businesses and communities that contribute to Denver’s style throughout the year.
Want Your Business to Be Part of the Celebration?
Denver Fashion Week takes place Nov. 7–14, 2026, and local boutiques, salons, and qualifying fashion and beauty businesses are invited to join Celebrate Denver Fashion Week.
Participation is free.
If you own or represent a Denver-area boutique, salon, restaurant, or fashion-focused retailer, apply to become part of Celebrate Denver Fashion Week.
And if you know a local business that belongs on the list, send them this story.