On June 10th Tricia Hoke presented her 2010 signature collection ‘Cher Ami’ at Beatrice and Woodsley .

The alley in the back of the restaurant was remade into an elegant seating area surrounded by a circular catwalk. A special menu of cocktails, wine, and small plates were provided. The models walked around the catwalk twice, stopping to allow Hoke to rearrange the fabric into entirely new garments. Jewelry used in the presentation was available for sale from V-Jewelry. Music was provided by Mark Shusterman.

Using grey jersey and french terry, Hoke’s transformative garments ranged from dresses to sweaters, pants, and tees. Neutral colors and intricate cutting/embroidery techniques helped to solidify the theme that was inspired by unique, but often overlooked objects in everyday life.

A sample of the runway presentation –

Tricia Hoke transforming a garment –

Backstage interview –

Cameraman – Steve Trujillo

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